Sidekick blog

Welcome to our blog! We want to share articles that we hope will add value to startups carving their path in the world. We’ve spent the past 10 years helping startups grow and want to try and impart some of that knowledge so businesses can reach their goals and create valuable content.

There’s no sugar-coating it, this year hasn’t been easy for anyone. With a second wave of COVID-19 now sweeping Europe and lockdowns being implemented all over again, the economic disruption is palpable.  However, we’re here to tell you not to give up. Entrepreneurs, it could be your time You may recognise these names: Airbnb, Disney, Microsoft. These conglomerates,...

2020 wasn't the year people were expecting. The whole world has had to adapt and change. So what does this mean for our future and the advertising industry we work in? What changes do companies need to make to adapt to a world where we have to work remotely; Changes where we've gone from having...