So, which film company do you choose? What do you look for?
We produce films to evoke emotion and form a connection between a customer’s problem and a brand’s solution. By combining creative and production under one roof we help SMEs save on costs. We work very closely with brands to develop a creative approach that’s right for them and one that tells the most engaging story, either as an online video or TV commercial. There’s likely more than one of you, so it’s our job to make you stand out.
Is it time to refresh your online presence? “Digital” isn’t our favourite word, but to us it stands for design with an online audience. Firstly, we use data to learn where your audience are and how they behave. We then develop a way to speak to them. As you grow it’s even more important to make sure your communication comes from the same voice; from your website to social campaigns and tweets. We’ll help you develop your brand identity to create consistency across your messaging and tailor it to the right audience. Social shares, likes and transactions are nice but we value life long customers more.
You’ve just been funded and want to produce an outdoor advertising campaign. Where do you start? OOH tends to be the natural progression from digital marketing. It’s the perfect space to be daring and cause disruption. Of course it’s also harder to monitor conversions. In the world of print it’s worth considering adaptions in industry publications and direct mail campaigns to get your foot in the door. By knowing when and where your audience will see the ad provides a big advantage. We help startups take the leap and develop campaigns to cut through the noise of the morning commute.
George Schmidt, Tide’s CMO